diff --git a/README.md b/README.md
index 9659f7a..781874d 100644
--- a/README.md
+++ b/README.md
@@ -1,9 +1,12 @@
-# pl8list ∞
+# pl8list rewind
 
 An endless, TikTok-style scroll through [pl8list](https://pl8list.com), with its own
 recommendation algorithm that learns from what you like, finish and skip. Sign in with
 your pl8list account; each user gets their own feed and taste profile.
 
+The name is the soundsystem rewind: when a dance loves a tune, the selector pulls the
+plate back and runs it again. Here, what you like comes back.
+
 Not affiliated with pl8list.
 
 ![Feed on desktop](docs/feed-desktop.png)
diff --git a/backend/templates/datenschutz.html b/backend/templates/datenschutz.html
index 5291cc8..149e798 100644
--- a/backend/templates/datenschutz.html
+++ b/backend/templates/datenschutz.html
@@ -4,7 +4,7 @@
   <meta charset="utf-8">
   <meta name="viewport" content="width=device-width, initial-scale=1">
   <meta name="robots" content="noindex">
-  <title>Datenschutzerklärung · pl8list ∞</title>
+  <title>Datenschutzerklärung · pl8list rewind</title>
   <link rel="icon" href="/static/icons/icon.svg" type="image/svg+xml">
   <link rel="stylesheet" href="/static/legal.css">
 </head>
diff --git a/backend/templates/impressum.html b/backend/templates/impressum.html
index 928263e..4db0cc9 100644
--- a/backend/templates/impressum.html
+++ b/backend/templates/impressum.html
@@ -4,7 +4,7 @@
   <meta charset="utf-8">
   <meta name="viewport" content="width=device-width, initial-scale=1">
   <meta name="robots" content="noindex">
-  <title>Impressum · pl8list ∞</title>
+  <title>Impressum · pl8list rewind</title>
   <link rel="icon" href="/static/icons/icon.svg" type="image/svg+xml">
   <link rel="stylesheet" href="/static/legal.css">
 </head>
@@ -32,7 +32,7 @@
 
     <h2>Hinweis zu pl8list</h2>
     <p>
-      pl8list ∞ ist ein privates, nicht kommerzielles Projekt und steht in keiner Verbindung zu
+      pl8list rewind ist ein privates, nicht kommerzielles Projekt und steht in keiner Verbindung zu
       pl8list.com oder deren Betreibern. Alle Titel, Namen, Bilder und Audioinhalte stammen von
       pl8list.com und gehören den jeweiligen Künstlerinnen und Künstlern. Wenn Sie als Rechteinhaber
       möchten, dass Inhalte hier nicht mehr erscheinen, schreiben Sie bitte an die oben genannte
diff --git a/web/index.html b/web/index.html
index 9b7bf70..89d6343 100644
--- a/web/index.html
+++ b/web/index.html
@@ -3,13 +3,13 @@
 <head>
   <meta charset="utf-8">
   <meta name="viewport" content="width=device-width, initial-scale=1, viewport-fit=cover">
-  <title>pl8list ∞</title>
-  <meta name="description" content="Endless scroll through pl8list, tuned to what you like.">
+  <title>pl8list rewind</title>
+  <meta name="description" content="Endless riddim from pl8list. Like it, and it comes back.">
   <meta name="theme-color" content="#000000">
   <meta name="mobile-web-app-capable" content="yes">
   <meta name="apple-mobile-web-app-capable" content="yes">
   <meta name="apple-mobile-web-app-status-bar-style" content="black-translucent">
-  <meta name="apple-mobile-web-app-title" content="pl8 ∞">
+  <meta name="apple-mobile-web-app-title" content="rewind">
   <link rel="manifest" href="/manifest.webmanifest">
   <link rel="icon" href="/icons/icon.svg" type="image/svg+xml">
   <link rel="apple-touch-icon" href="/icons/apple-touch-icon.png">
@@ -28,11 +28,12 @@
     <symbol id="i-play" viewBox="0 0 24 24"><path fill="currentColor" d="M8 5.5v13a1 1 0 0 0 1.5.86l10.5-6.5a1 1 0 0 0 0-1.72L9.5 4.64A1 1 0 0 0 8 5.5z"/></symbol>
     <symbol id="i-vol" viewBox="0 0 24 24"><path fill="currentColor" d="M4 9h4l5-4.5v15L8 15H4z"/><path fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" d="M16.5 8.5a5 5 0 0 1 0 7M19 6a8.5 8.5 0 0 1 0 12"/></symbol>
     <symbol id="i-mute" viewBox="0 0 24 24"><path fill="currentColor" d="M4 9h4l5-4.5v15L8 15H4z"/><path fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" d="M16.5 9.5l5 5M21.5 9.5l-5 5"/></symbol>
+    <symbol id="i-rewind" viewBox="0 0 24 24"><circle cx="12" cy="12" r="10" fill="none" stroke="currentColor" stroke-width="2"/><path fill="none" stroke="currentColor" stroke-width="1.8" stroke-linecap="round" d="M14.27 7.54A5 5 0 1 0 16.76 13.55"/><path fill="currentColor" d="M17.66 10.79l1.13 4.26-4.56-1.48z"/><circle cx="12" cy="12" r="1.3" fill="currentColor"/></symbol>
     <symbol id="i-pause" viewBox="0 0 24 24"><path fill="currentColor" d="M7 4.5h3.5v15H7zM13.5 4.5H17v15h-3.5z"/></symbol>
   </svg>
 
   <header id="bar" hidden>
-    <span class="logo">pl8list <b>∞</b></span>
+    <span class="logo"><svg aria-hidden="true"><use href="#i-rewind"/></svg><span class="logo-pl8">pl8list </span><b>rewind</b></span>
     <button id="mode-chip" type="button" title="back to your feed" hidden>
       <span class="chip-avatar" aria-hidden="true"></span><span class="chip-label"></span><span aria-hidden="true">×</span>
     </button>
@@ -49,8 +50,8 @@
 
   <div id="login" hidden>
     <div class="login-box">
-      <h1>pl8list <b>∞</b></h1>
-      <p class="tagline">endless scroll through pl8list, tuned to what you like</p>
+      <h1><svg class="login-mark" aria-hidden="true"><use href="#i-rewind"/></svg>pl8list <b>rewind</b></h1>
+      <p class="tagline">endless riddim from pl8list. like it, and it comes back.</p>
       <form id="email-form">
         <label for="email">sign in with your pl8list email</label>
         <input id="email" type="email" name="email" autocomplete="email" required placeholder="you@example.com">
diff --git a/web/public/icons/apple-touch-icon.png b/web/public/icons/apple-touch-icon.png
index 7d9dbd1..674be3c 100644
Binary files a/web/public/icons/apple-touch-icon.png and b/web/public/icons/apple-touch-icon.png differ
diff --git a/web/public/icons/icon-192.png b/web/public/icons/icon-192.png
index b335c92..d54949a 100644
Binary files a/web/public/icons/icon-192.png and b/web/public/icons/icon-192.png differ
diff --git a/web/public/icons/icon-512.png b/web/public/icons/icon-512.png
index 3eb36ec..ecd952a 100644
Binary files a/web/public/icons/icon-512.png and b/web/public/icons/icon-512.png differ
diff --git a/web/public/icons/icon-maskable-512.png b/web/public/icons/icon-maskable-512.png
index 8cc2f55..fbdc2a5 100644
Binary files a/web/public/icons/icon-maskable-512.png and b/web/public/icons/icon-maskable-512.png differ
diff --git a/web/public/icons/icon.svg b/web/public/icons/icon.svg
index ff39d33..b8bd70b 100644
--- a/web/public/icons/icon.svg
+++ b/web/public/icons/icon.svg
@@ -5,8 +5,19 @@
       <stop offset="0.6" stop-color="#0b0b10"/>
       <stop offset="1" stop-color="#05050a"/>
     </radialGradient>
+    <linearGradient id="shine" x1="0" y1="0" x2="1" y2="1">
+      <stop offset="0" stop-color="#fff" stop-opacity="0.16"/>
+      <stop offset="0.45" stop-color="#fff" stop-opacity="0"/>
+      <stop offset="0.7" stop-color="#fff" stop-opacity="0.06"/>
+      <stop offset="1" stop-color="#fff" stop-opacity="0"/>
+    </linearGradient>
   </defs>
   <rect width="512" height="512" rx="112" fill="url(#g)"/>
-  <path d="M256 256c-38-44-62-66-98-66-37 0-66 29-66 66s29 66 66 66c36 0 60-22 98-66zm0 0c38 44 62 66 98 66 37 0 66-29 66-66s-29-66-66-66c-36 0-60 22-98 66z"
-        fill="none" stroke="#ff4d6d" stroke-width="40" stroke-linejoin="round"/>
+  <circle cx="256" cy="256" r="196" fill="#09090c"/>
+  <circle cx="256" cy="256" r="182.3" fill="none" stroke="#fff" stroke-opacity="0.07" stroke-width="2"/><circle cx="256" cy="256" r="168.6" fill="none" stroke="#fff" stroke-opacity="0.07" stroke-width="2"/><circle cx="256" cy="256" r="154.8" fill="none" stroke="#fff" stroke-opacity="0.07" stroke-width="2"/><circle cx="256" cy="256" r="103.9" fill="none" stroke="#fff" stroke-opacity="0.07" stroke-width="2"/><circle cx="256" cy="256" r="92.1" fill="none" stroke="#fff" stroke-opacity="0.07" stroke-width="2"/>
+  <path d="M385.4 256.0L385.6 257.1L385.9 258.3L386.1 259.4L386.4 260.6L386.5 261.7L386.5 262.8L386.4 264.0L386.1 265.1L385.5 266.2L384.9 267.3L384.1 268.3L383.2 269.4L382.4 270.4L381.7 271.4L381.1 272.5L380.9 273.6L381.0 274.7L381.5 275.9L382.3 277.1L383.4 278.5L384.6 279.8L385.9 281.2L387.0 282.6L387.8 284.0L388.1 285.3L387.8 286.4L386.9 287.4L385.4 288.3L383.4 288.9L381.0 289.5L378.3 289.9L375.7 290.3L373.4 290.8L371.6 291.4L370.6 292.1L370.4 293.2L371.1 294.5L372.7 296.2L374.9 298.1L377.6 300.2L380.4 302.5L383.0 304.8L385.2 306.9L386.5 308.7L386.8 310.2L386.0 311.2L384.1 311.7L381.1 311.7L377.4 311.3L373.2 310.7L369.0 309.9L365.0 309.2L361.7 308.7L359.3 308.6L358.1 309.2L358.2 310.3L359.4 312.1L361.7 314.6L364.7 317.5L368.0 320.7L371.4 324.0L374.3 327.1L376.4 329.8L377.5 331.9L377.4 333.4L376.1 334.0L373.6 333.9L370.3 333.1L366.2 331.8L362.0 330.2L357.8 328.6L354.1 327.2L351.1 326.4L349.1 326.1L348.1 326.7L348.1 328.0L349.1 330.1L350.8 332.7L352.9 335.9L355.1 339.2L357.1 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193.0L370.3 194.0L370.8 194.9L371.3 196.0L371.7 197.0L372.1 198.1L372.5 199.2L372.9 200.3L373.2 201.3L373.6 202.4L374.1 203.4L374.5 204.5L375.0 205.5L375.4 206.5L375.9 207.6L376.3 208.6L376.7 209.7L377.2 210.7L377.6 211.8L377.9 212.8L378.3 213.9L378.7 215.0L379.0 216.0L379.4 217.1L379.7 218.2L380.0 219.3L380.3 220.3L380.7 221.4L381.0 222.5L381.2 223.6L381.5 224.7L381.8 225.8L382.0 226.9L382.3 228.0L382.5 229.1L382.8 230.2L383.0 231.3L383.2 232.4L383.4 233.5L383.6 234.6L383.8 235.8L384.0 236.9L384.1 238.0L384.3 239.1L384.4 240.2L384.6 241.4L384.7 242.5L384.8 243.6L384.9 244.7L384.9 245.9L384.9 247.0L384.9 248.1L384.9 249.2L384.9 250.4L384.9 251.5L384.9 252.6L385.0 253.7L385.2 254.9L385.4 256.0Z" fill="none" stroke="#ff4d6d" stroke-width="5.0" stroke-linejoin="round"/>
+  <circle cx="256" cy="256" r="196" fill="url(#shine)"/>
+  <circle cx="256" cy="256" r="78.4" fill="#ff4d6d"/>
+  <path d="M275.6 217.6A43.12 43.12 0 1 0 297.0 269.3" fill="none" stroke="#09090c" stroke-width="13" stroke-linecap="round"/><path d="M303.9 248.2L312.7 280.9L277.5 269.5Z" fill="#09090c" stroke="#09090c" stroke-width="4.55" stroke-linejoin="round"/>
+  <circle cx="256" cy="256" r="6.0" fill="#09090c"/>
 </svg>
diff --git a/web/public/manifest.webmanifest b/web/public/manifest.webmanifest
index d9ccedc..11d84d5 100644
--- a/web/public/manifest.webmanifest
+++ b/web/public/manifest.webmanifest
@@ -1,7 +1,7 @@
 {
-  "name": "pl8list ∞",
-  "short_name": "pl8 ∞",
-  "description": "Endless scroll through pl8list, tuned to what you like.",
+  "name": "pl8list rewind",
+  "short_name": "rewind",
+  "description": "Endless riddim from pl8list. Like it, and it comes back.",
   "id": "/",
   "start_url": "/",
   "scope": "/",
diff --git a/web/public/sw.js b/web/public/sw.js
index f6639c9..fe2a655 100644
--- a/web/public/sw.js
+++ b/web/public/sw.js
@@ -7,8 +7,8 @@ self.addEventListener("install", () => self.skipWaiting());
 self.addEventListener("activate", (e) => e.waitUntil(self.clients.claim()));
 
 const OFFLINE = `<!doctype html><html lang="en"><head><meta charset="utf-8">
-<meta name="viewport" content="width=device-width, initial-scale=1"><title>pl8list ∞</title></head>
-<body bgcolor="#000000" text="#f2f2f2"><p>You are offline. pl8list ∞ needs a connection to play.</p></body></html>`;
+<meta name="viewport" content="width=device-width, initial-scale=1"><title>pl8list rewind</title></head>
+<body bgcolor="#000000" text="#f2f2f2"><p>You are offline. pl8list rewind needs a connection to play.</p></body></html>`;
 
 self.addEventListener("fetch", (e) => {
   if (e.request.mode !== "navigate") return;
diff --git a/web/src/main.ts b/web/src/main.ts
index fd27aeb..f17d994 100644
--- a/web/src/main.ts
+++ b/web/src/main.ts
@@ -92,7 +92,7 @@ async function loadMore(): Promise<void> {
         updateRadioEnd();
       } else setStatus(mode.mode !== "classic" || Object.keys(filters).length
         ? "nothing new matches this feed and your filters right now. loosen them, or check back in a bit."
-        : "nothing new right now, the crawler is still digging. try again in a bit.");
+        : "the plate's empty for now, the crawler is still digging. try again in a bit.");
       setTimeout(() => { if (gen === feedGen) loading = false; }, 8000);
       return;
     }
@@ -296,7 +296,7 @@ function updateMediaSession(track: Track): void {
   navigator.mediaSession.metadata = new MediaMetadata({
     title: cleanTitle(track.title),
     artist: track.artist_name,
-    album: "pl8list ∞",
+    album: "pl8list rewind",
     artwork,
   });
 }
diff --git a/web/src/style.css b/web/src/style.css
index b632c4d..b3f2a02 100644
--- a/web/src/style.css
+++ b/web/src/style.css
@@ -66,8 +66,9 @@ button {
   background: linear-gradient(#000c, #0000);
 }
 
-.logo { font-weight: 600; margin-right: auto; }
-.logo b { color: var(--accent); }
+.logo { font-weight: 600; margin-right: auto; display: inline-flex; align-items: center; gap: 0.4em; white-space: nowrap; }
+.logo b { color: var(--accent); font-weight: 700; }
+.logo svg { width: 1.3em; height: 1.3em; color: var(--accent); flex: none; }
 #stats { color: var(--muted); font-size: 0.8rem; }
 #help-btn { width: 2.2em; padding: 0.35em 0; }
 #volume { display: flex; align-items: center; gap: 0.3rem; }
@@ -682,8 +683,11 @@ button.primary svg { width: 1em; height: 1em; }
   flex-direction: column;
   gap: 0.9rem;
 }
-.login-box h1 { margin: 0; font-size: 2.4rem; }
+.login-box h1 { margin: 0; font-size: 2.4rem; display: flex; align-items: center; gap: 0.3em; }
 .login-box h1 b { color: var(--accent); }
+/* A wheel up: the plate is pulled back once, then rests. */
+.login-mark { width: 1.2em; height: 1.2em; color: var(--accent); flex: none; animation: wheel-up 1.1s 0.3s cubic-bezier(0.3, 0, 0.2, 1) both; }
+@keyframes wheel-up { from { transform: rotate(0); } to { transform: rotate(-720deg); } }
 .tagline { margin: 0 0 0.8rem; color: var(--muted); }
 .login-box form { display: flex; flex-direction: column; gap: 0.6rem; }
 .login-box label { color: var(--muted); font-size: 0.9rem; }
@@ -719,6 +723,7 @@ button.primary svg { width: 1em; height: 1em; }
   #station { place-items: end stretch; padding: 0; }
   .station-box { width: 100%; border-radius: var(--radius-l) var(--radius-l) 0 0; padding-bottom: max(1.4rem, env(safe-area-inset-bottom)); }
   #mode-chip { max-width: 9rem; }
+  .logo-pl8 { display: none; }
   /* A station chip says more than the logo; there is no room for both. */
   #bar:has(#mode-chip:not([hidden])) .logo { display: none; }
   #likes { width: auto; }