diff --git a/backend/api/admin.py b/backend/api/admin.py
index 4ca1660..b0c3e81 100644
--- a/backend/api/admin.py
+++ b/backend/api/admin.py
@@ -1,6 +1,6 @@
 from django.contrib import admin
 from django.contrib.auth.admin import UserAdmin
-from .models import User, Category, Flavor, Rating
+from .models import User, Category, Flavor, Rating, Banner
 
 class CustomUserAdmin(UserAdmin):
     fieldsets = UserAdmin.fieldsets + (
@@ -14,3 +14,4 @@ admin.site.register(User, CustomUserAdmin)
 admin.site.register(Category)
 admin.site.register(Flavor)
 admin.site.register(Rating)
+admin.site.register(Banner)
diff --git a/backend/api/migrations/0023_banner.py b/backend/api/migrations/0023_banner.py
new file mode 100644
index 0000000..1646d3b
--- /dev/null
+++ b/backend/api/migrations/0023_banner.py
@@ -0,0 +1,26 @@
+# Generated by Django 6.0.2 on 2026-02-18 11:00
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ('api', '0022_alter_user_theme'),
+    ]
+
+    operations = [
+        migrations.CreateModel(
+            name='Banner',
+            fields=[
+                ('id', models.BigAutoField(auto_created=True, primary_key=True, serialize=False, verbose_name='ID')),
+                ('name', models.CharField(max_length=100)),
+                ('slug', models.SlugField(unique=True)),
+                ('description', models.TextField(blank=True)),
+                ('is_active', models.BooleanField(default=False)),
+                ('settings', models.JSONField(blank=True, default=dict)),
+                ('created_at', models.DateTimeField(auto_now_add=True)),
+                ('updated_at', models.DateTimeField(auto_now=True)),
+            ],
+        ),
+    ]
diff --git a/backend/api/models.py b/backend/api/models.py
index 37f42ab..d12353e 100644
--- a/backend/api/models.py
+++ b/backend/api/models.py
@@ -190,3 +190,21 @@ class ProfileComment(models.Model):
 
     class Meta:
         ordering = ['-created_at']
+
+class Banner(models.Model):
+    name = models.CharField(max_length=100)
+    slug = models.SlugField(unique=True)
+    description = models.TextField(blank=True)
+    is_active = models.BooleanField(default=False)
+    settings = models.JSONField(default=dict, blank=True)
+    created_at = models.DateTimeField(auto_now_add=True)
+    updated_at = models.DateTimeField(auto_now=True)
+
+    def save(self, *args, **kwargs):
+        if self.is_active:
+            # Deactivate other banners
+            Banner.objects.filter(is_active=True).exclude(pk=self.pk).update(is_active=False)
+        super().save(*args, **kwargs)
+
+    def __str__(self):
+        return self.name
diff --git a/backend/api/serializers.py b/backend/api/serializers.py
index ed2adb3..0c91029 100644
--- a/backend/api/serializers.py
+++ b/backend/api/serializers.py
@@ -1,11 +1,16 @@
 from rest_framework import serializers
-from .models import User, Flavor, Category, Rating, Reply, Notification, Ticket, TicketMessage, UserIP
+from .models import User, Flavor, Category, Rating, Reply, Notification, Ticket, TicketMessage, UserIP, Banner
 
 class CategorySerializer(serializers.ModelSerializer):
     class Meta:
         model = Category
         fields = ['id', 'name', 'slug']
 
+class BannerSerializer(serializers.ModelSerializer):
+    class Meta:
+        model = Banner
+        fields = ['id', 'name', 'slug', 'description', 'is_active', 'settings', 'created_at', 'updated_at']
+
 class ReplySerializer(serializers.ModelSerializer):
     user = serializers.StringRelatedField(read_only=True)
 
diff --git a/backend/api/urls.py b/backend/api/urls.py
index 057951d..333674c 100644
--- a/backend/api/urls.py
+++ b/backend/api/urls.py
@@ -11,6 +11,7 @@ router.register('replies', views.ReplyViewSet)
 router.register('notifications', views.NotificationViewSet, basename='notification')
 router.register('tickets', views.TicketViewSet, basename='ticket')
 router.register('admin-custom', views.AdminViewSet, basename='admin-custom')
+router.register('banners', views.BannerViewSet, basename='banner')
 
 urlpatterns = [
     path('', include(router.urls)),
diff --git a/backend/api/views.py b/backend/api/views.py
index bb32023..f259293 100644
--- a/backend/api/views.py
+++ b/backend/api/views.py
@@ -8,12 +8,12 @@ from django_filters.rest_framework import DjangoFilterBackend
 from django_ratelimit.decorators import ratelimit
 from django.utils.decorators import method_decorator
 from rest_framework.pagination import PageNumberPagination
-from .models import User, Flavor, Category, Rating, Reply, Notification, Ticket, TicketMessage, UserIP, ProfileComment
+from .models import User, Flavor, Category, Rating, Reply, Notification, Ticket, TicketMessage, UserIP, ProfileComment, Banner
 from .serializers import (
     UserSerializer, FlavorSerializer, CategorySerializer, RatingSerializer, 
     ReplySerializer, NotificationSerializer, TicketSerializer, 
     TicketMessageSerializer, AdminUserListSerializer, AdminUserDetailSerializer,
-    ProfileCommentSerializer
+    ProfileCommentSerializer, BannerSerializer
 )
 
 def log_user_ip(user, request):
@@ -685,6 +685,31 @@ class TicketViewSet(viewsets.ModelViewSet):
             raise permissions.PermissionDenied("Only admins can delete tickets.")
         return super().destroy(request, *args, **kwargs)
 
+class BannerViewSet(viewsets.ModelViewSet):
+    queryset = Banner.objects.all()
+    serializer_class = BannerSerializer
+    permission_classes = [permissions.IsAuthenticatedOrReadOnly]
+
+    def get_permissions(self):
+        if self.action in ['list', 'retrieve', 'active']:
+            return [permissions.AllowAny()]
+        return [permissions.IsAdminUser()]
+
+    @action(detail=False, methods=['get'])
+    def active(self, request):
+        active_banner = Banner.objects.filter(is_active=True).first()
+        if active_banner:
+            serializer = self.get_serializer(active_banner)
+            return Response(serializer.data)
+        return Response(None)
+
+    @action(detail=True, methods=['post'])
+    def activate(self, request, pk=None):
+        banner = self.get_object()
+        banner.is_active = True
+        banner.save()
+        return Response({'status': 'banner activated'})
+
 class AdminViewSet(viewsets.ViewSet):
     permission_classes = [permissions.IsAdminUser]